Nailed It!

In virtually every city, state and strip mall across the U.S., people get their nails done in salons likely owned by Vietnamese entrepreneurs. How did our community come to dominate the $8 billion dollar nail salon industry? Director Adele Free Pham set out to explore the history of Vietnamese nail salons and discovered it all began with 20 Vietnamese refugee women and a chance encounter with famed Alfred Hitchcock actress and humanitarian Tippi Hedren. The "first 20" Vietnamese manicurists sought a way to support their children and families, unknowingly sparking a cultural phenomenon. https://www.naileditdoc.com

Director/Editor/DP, Adele Free Pham (vimeo.com/adelepham) is an activist and filmmaker, with experience in all aspects of documentary production. Her feature documentary NAILED IT, about the genesis and culture of the Vietnamese nail industry, premiered on PBS in May 2019 and is the highest streamed film of the America Reframed series. Her next feature STATE OF OREGON documents the 2016 murder of Larnell Bruce Jr. by a white supremacist in Gresham, Oregon as a touchstone to the state's founding as a separatist white homeland a century and a half earlier. A short film by the same name was released by Field Of Vision in 2017 and has been viewed over 187k times.